a. How did Time Warner's profit margins change from 2009 to 2010? To what would vnu attribute the differences? Answer the same questions for Disno.
b. Compare the profit margins between Time Warner and Disney. How are they different? How would you explain these differences?
c. What differences do you notice in the common-sized balance sheets that might indicate that one of the firms is doing better than the other?
d. Conduct an Internet search on the two firms to gain additional insights as to causes of the financial differences between the firms in 2010 and continuing into 2011.
e. How are the two companies doing financially today?