Discussion:
Amazon.com has taken the business world by storm by identifying a market that was perfect for the virtual world. It is hailed as the top pure web-based business in existence, yet it has had difficulty becoming profitable. Barnes & Noble is also a retail book seller with an online presence that accounts for approximately 10% of their revenues. They are the number-one book seller in the U.S.
In no less than 100 words, compare and contrast the service design of Amazon.com and Barnes & Noble, giving specific examples of their similarities and differences. Make a substantive response to at least two of your classmates' postings.