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Coca cola objectives and customer services

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Help with this question about Coca Cola's objectives and customer services.

What are Coca Cola relationships of the customer service objectives to their financial objectives? How do they help to fulfill those objectives? If they don't (and they don't have to), what makes them more important than objectives that would relate to finances?

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HR Management: Coca cola objectives and customer services

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HR Management: Coca cola objectives and customer services

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