Case: Uber and the Sharing Economy: Global Market Expansion and Reception
What challenges does Uber face during global expansion? Is Uber business vulnerable since is easy for others such as DiDi Kuaidi in China and Ola in India to imitate? Can Uber overcome the challenges from foreign governments? Should it try to collaborate with these foreign governments? If so, how? What are the pros and cons of doing so? What strategies should Uber implement to expand globally?