Ben and Jerry's Ice Cream
I am performing a product launch for Ben and Jerry's Ice Cream company.
I need information on the following 2 items dealing with how to best market the organization and product.I am looking for information that deals with how I would market Ben and Jerry's product. This does not have to be perfect. This does not have to be a long write up, I am just looking for basic marketing information on these 2 subjects
1. Market Needs- Identify- (What are the makets needs in order to sell Ice Cream, etc)
2. Market Growth- Identify (How can Ben and Jerry Grow in this compedative market, etc)