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Case of the million dollar decision

Problem: Take the role of a mid-level manager at Pegasus from the Case of the Million Dollar Decision. If the CEO decides to go ahead with the payoff scheme and you are told to execute it. What do you do and why?

Please review the case: The Case of the Million-Dollar Decision by Michael L. Hackworth and Thomas Shanks, S.J.

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Marketing Management: Case of the million dollar decision

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