Case: MacDonald's India: Optimizing the French Fries Supply Chain
1) What were the problems in the initial attempts by McDonald's India to create its French fries supply chain?
2) Under McCain's management, the McFries supply chain has been effective. What were the key factors that led to McCain's success?
3) Going forward, what are the risks and vulnerabilities of this arrangement for McDonald's? What should McDonald's do about them?
4) What are the options McDonald's India could pursue, to meet the huge growth in demand that has been predicted in India?
5) Is it better to push for 100% localization using one supplier or to use a multi-supplier strategy by continuing to import some supply?