Manufacturing Company
1. Calculate the impact of dropping Grill A. Assume no other changes to the plan.
2. Calculate the impact of reducing Grill C price to $75, with the expectation that the volume of that product will increase to 220,000 units. Assume no other changes to the plan.
3. Calculate the impact of a 10,000 unit decrease in Grill A and 10,000 unit increase in Grill C volume due to the change in the advertising focus. Assume no other changes to the plan.
4. Calculate the impact of a $ 5 decrease in Grill C's price and a change in advertising focus leading to a 10,000 unit decrease in Grill A's volume and a 30,000 unit increase in Grill C's volume. Assume no other changes to the plan.
CASE 2: Hospitality Services: Eatery Challenges
1. Analyze the food service industry? How does an institutional food service model differ from commercial food industry?
2. Analyze Western University on-campus consumers. What implications can be drawn for HS to consider?
CASE 3: Catanese and Vulcan
1. Why did profits increase 350% in one year?
2. Do the projections in Exhibit 4 seem realistic?
3. Evaluate the cost allocation system at Catanese and Vulcan.