Calculate the customer lifetime value if this shopper


Assume that a customer shops at a local grocery store spending an average of $150 a week, resulting in the retailer earning a $50 profit each week from this customer. Assuming the shopper visits the store all 52 weeks of the year, calculate the customer lifetime value if this shopper remains loyal over a 10-year life-span. Also assume a 3 percent annual interest rate and no initial cost to acquire the customer.

This customer yields$ ____ per year in profits for this retailer.

Request for Solution File

Ask an Expert for Answer!!
Operation Management: Calculate the customer lifetime value if this shopper
Reference No:- TGS02879697

Expected delivery within 24 Hours