Business-to-business e-commerce division


Problem: Assume you a vice president in charge of the new business-to-business e-commerce division of a well-known major international auto parts manufacturer. A cyber squatter has registered the company name as a domain web name.

1) What are your options of securing the domain name for your company?

2) What steps can you take to ensure worldwide protection of your domain name?

3) What other "intellectual property" should your company be concerned about protecting? What steps can you take?

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Management Information Sys: Business-to-business e-commerce division
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