Brick and mortar environment
Problem: What is the supply chain for the business area of Ford in a "brick and mortar" environment. How can the supply chain be modified from the "brick and mortar" by three websites: Ford, Carmax, Cars direct.
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Problem: What impact has e-commerce had on the determination of ethics within a corporate culture?
Problem: What kind of marketing tools does UPS use in each of the three Web sites?
Describe the marketing tools used in each of the three Web sites. Include an evaluation of the apparent customer service provided by each of the three Web sites. But the main focus will be FORD ... I am comparing Ford to CarMax and CarDirect - But
Problem 1: What unique challenges does a global marketer face in setting a price and managing prices versus a company that markets only nationally?
Can you help me describe the marketing tools used in Barnes and Noble Web site. Include an evaluation of the apparent customer service provided by Barnes and Noble. Also, please provide references.
Problem: How does the travel website Expedia.com handle security, confidentiality, and International issues?
Based on your understanding of the importance of the internet, do you think that McDonalds should use the Internet in its selling process? Should Ford Motors? Disney? - And why? Can you provide some related examples?
How is the value of a company judged? What criteria is used to determine if the use of technology is successful? Include personal opinions as well.
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