Question: Brand equity can be measured in a number of ways, but the 3 most common methods are which of the following? Select all that apply. Group of answer choices Net present value of future earnings Difference between branded sales revenue against revenue from identical unbranded offerings Compare revenue from event to revenue from a similar event run by different company with a known valuation. Examining cost of developing the brand to determine current value Totaling up all of the brand's goodwill