Both the buyer and the firm he/she represents are judged by the manner in which they conduct business. In this global market, it is more important than ever for the supply manager to recognize his responsibilities to the supplier, his organization, and to himself. By conducting his/her business in a manner that defies any question of unethical intentions, the supply manager is fulfilling his contractual obligations to all stakeholders. Vignette: A Question of Ethics? 1. How would you respond to Stacy’s questions?