The case of Saturn Corporation outlines the successful and unique adaptation of a new approach to organizing in the United States automobile industry. The organization represents many of the characteristics typified by "Quality of work life " programs, and allows students to see the benefits of a co-operative and customer-focused HRM approach.
Question 1. What aspects of quality of work life (QWL) programs do the experiment at the Saturn Planet Illustrate?
Question 2. How can Saturn assure the employees have not only the willingness to take responsibility but also the ability to do so ?
Question 3. In this case a completely new company was started with considerable autonomy from General Motors. Why do you think so many large organizations turn to " Greenfield" operations such as this when undertaking major changes in corporate culture and operations? Do you foresee any problems down the road for GM in this regard?
Please include sources.