Select a company that uses (or has used) dynamic pricing. Using the Library, the Internet, and your course materials, briefly explain how the company uses dynamic pricing. Discuss the benefits and drawbacks of dynamic pricing for that particular company. Conclude with a summary of your findings (Perloff, 2007).
In your own words, post a response to the Discussion Board and comment on other postings. You will be graded on the quality of your postings.
Reference:
Perloff, J. M. (2007). Microeconomics (4th ed.). New York: Pearson Addison Wesley.