Attributes of your product or service in detail


Problem:

The Ford company is launching a new hybrid car called the cell, i need just a general framework of this questions.

- Describe the attributes of your product or service in detail

- Describe the pace at which your product will move through the product life cycle and the factors that will affect its movement. How will the product life cycle affect the marketing of your selected product or service?

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Marketing Management: Attributes of your product or service in detail
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