Homework: Sociology Essay
a. Choose any ONE advertisement from any newspaper, magazine, or on the internet, etc. Select an advertisement that you believe uses sex, race, gender, family roles, nationality, or class (alone or in combination) and discuss how those characteristics are used in the ad.
b. After finding the article that you want to address and the concept/s (Masculinity, race, class, gentrification, etc) that you want to share, start thinking about these questions. Use these questions to begin writing your paper.
c. Detail specifically, thinking of the concepts of race, class, or gender, what your newspaper or magazine article is saying and how it is framing the point of the article?
d. Do you see the article framing race, class or gender in a positive or negative manner? How?
e. Explain what chapter/topic from the textbook you chose to address (Race, class, gender, etc.) and address how it applies to your article?
f. At what social group is the ad you chose aimed? What social groups are represented in the ad? (Hint: They are not always the same.)
g. Does the advertisement reinforce or violate cultural norms? If it violates them, what purpose do you think the violation serves? (Hint: Consider humor, appealing to an often-ignored group, appealing to the idea of rebellion?
h. Do you feel that this article/advertisement has any bias attached to it? How might it be biased? Why do you feel that way?
i. In addition to the product, what else is the ad selling? (Hint: Consider things like love, marriage, sex, individuality, freedom, sophistication, leisure and other desirables.)
j. Does your advertisement push or try to force ideals/ideas concerning social norms or redirecting these social norms? How?
Format your homework according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.