At the end of week six, a 2000 word paper is due that consists of a very brief marketing plan for either the business you wish to start, or an existing business of your choosing. You can select specific topics for your plan from the Marketing Plan Coach software on the text's student website ( https://highered.mcgraw-hill.com/sites/0078028981/student_view0/marketing_plan_coach.html (Links to an external site.) ).
Your paper must follow APA format and must not violate Park University's guidelines with respect to plagiarism. Note: Please see the Doc Sharing Area for information related to APA format and plagiarism.