Assume you have been asked to consult apple on technology


Assume you have been asked to consult Apple on technology strategy in a global world. Begin by explaining to Apple the concept of “complex linkages” and why Apple must be careful about managing its global suppliers as a part of managing Apple’s global brand. Explain with necessary logic to Apple at least 2 advantages of having complex linkages and 2 disadvantages of having complex linkages. Be convincing.

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