1. Assume that you are the supply chain manager for a producer of expensive, high-tech computer components. Identify the most suitable method(s) of transporting your product in terms of cost, transit time, reliability, capability, accessibility, and traceability. Now, assume you are the supply chain manager for a producer of milk. How does this change your choice of transportation?
2. Decide which distribution intensity level—intensive, selective, or exclusive—is used for the following products, and why: Piaget watches, Land Rover sport utility vehicles, M & M’s, special edition Barbie dolls, Crest toothpaste.