Assume that there exists asymmetrical dependence between a


Question: Assume that there exists asymmetrical dependence between a buyer and a seller. Answer the following questions two ways: First, assume the buyer is more dependent; next, assume the seller is more dependent.

a. How do you reduce uncertainty if you are a buyer? A seller?

b. Will there always be some transactional purchases?

c. How is the relationship with your buyers/sellers different from the way it would be symmetrical interdependence?

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Management Theories: Assume that there exists asymmetrical dependence between a
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