Assignment: Promotional Strategy Presentation (I have to compile 5 slides for my part of the team assignment. I have questions 6 & 7. One of the slides will be the initial budget (to include the category, such as development, production, market research, and so on.....) for our made up company developing a new product and another one of the slides will be the spreadsheet pertaining to the initial budget).
1. Prepare a 15- to 20-slide Microsoft® PowerPoint® presentation illustrating your promotional strategy.
2. Compile the information presented in your previous papers.
3. Include the following in the presentation:
- 4. Explain your promotional strategy for your product or service.
- 5. Include how you will use at least three of the following elements:
- Advertising
- Digital marketing, including social media
- Sales promotion
- Direct marketing
- Event marketing
- Outdoor
- 6. Develop an initial budget for your plan.
- 7. Prepare a pie chart showing the dollars/percentages budgeted for each included marketing activity for the first year.
- 8. Provide justification for your choices.
- 9. Explain the evaluation and control methods you will use to measure the success of your plan.
Format your assignment consistent with APA guidelines