Assignment discussion-exploring potential research topics


Assignment: Discussion-Exploring Potential Research Topics

Do the following to complete this assignment:

Based on your business experience and the information accumulated in this class, identify three possible research topics related to the subject of the course.

What managerial problems or opportunities would each of the three studies address? Provide a short description for each research topic, highlighting:

The problem or opportunity in organizations that needs to be addressed

The purpose of the research

The question(s) that, if answered, will help in solving the problem or seizing the opportunity.

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Marketing Management: Assignment discussion-exploring potential research topics
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