Review the Learning Outcomes for this week, and based on those objectives and your analysis of the readings, respond to either "a" or "b" below, making direct references to several of the week's required or optional readings:
a. Assess the strengths and limitations of the research methodology used to produce the results in the course text The Road to Organic Growth.
b. Apply concepts from The Road to Organic Growth to a business with which you are familiar. How does that business exemplify those concepts? If it does not, how might it adjust its strategy or operations in order to do so?