Assess the competitive position of delta airlines by


1. Assess the competitive position of Delta Airlines by completing a competitor profile for Delta airlines and at least two of its major competitors.

2. Describe the current state of the airline industry and analyze what an airline can do to be successful in the current industry climate especially considering the relationship airlines have with refineries.

3. Which method of crisis management would you use during a breakdown at the bargaining table over a critical item? Why?

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