Question 1: Assess what you believe to be the most important aspects of the internal environment at General Mills. Do not try to analyze every aspect of the internal organization -- rather, identify a minimum of two internal strengths and/or weaknesses. Do your best not to repeat the observations made by your peers, although you are encouraged to build on each other's observations (or to disagree).
Question 2: Complete your SWOT by integrating the external environmental analysis you completed internal analysis. Use your SWOT to conclude whether the organization's overall outlook is more - or less - favorable.