Must include original questions (entire questions) with answers no special format... no ref really needed... must answer in your own words...
Answer must be 130 min -150 words max
1. As our text pointed out that market-oriented and customer-focus should be the foundation for an organization's innovation efforts. An organization attains and sustains competitive advantage in its target markets only by exceptional execution in understanding the market and meeting the customers' needs.
What should an organization consider when analyzing the market and its customer to get a deep understanding of the market and its customers? What factors? Thoughts?
2. What factors must be considered when measuring ideation in a company? Are these factors subjective or objective measures? What are some possible concerns with measuring these factors?
3. This week we start to explore a new concept call Design thinking. What is design thinking? Is it just another name for critical thinking? What are the difference between design thinking and critical thinking?
Thoughts?