As one of the managers of Futura, a hair care and skin products company, you are alarmed at a newspaper article you just saw. A stockbroker for Smith Barney was making cold calls on is personal cell phone while driving. His car hit and killed a motrcyclist. The brokerage firm was sued and accused of contributing to an accident by encouraging employees to use cell phones while driving. To avoid the risk of paying huge damagees awarded by an emotional jury, the brokerage firm offered the victim's family a $500,000 settlement.
You begin to worry, knowing that your company has provided its 75 sales representatives with mobile phoone to help them keep in touch with the home base while they are in the field. At the next management meeting, other members agreed that you should draft a message detailing some mobile phone safety, rules for your sales reps. On the Web you learned that anyone with a cell phone should get to know its features, including speed dial, autmatic memory, and redia. Another suggestion involved using a hand-free device. Management members decided to pruchase these for every sales rep and withi easy