1. This Gestalt principle states that individuals perceive objects (i.e. shapes, pictures) as being whole, even when they are not complete.
A) Closure
B) Proximity
C) Continuity
D) Symmetry
E) Similarity
2. You work as a marketer for an insurance company. As insurance is typically something consumers do not willingly want to purchase, you must create large scale marketing campaigns to promote your band. Which marketing management orientation does your company use:
a) Selling concept
b) Production concept
c) Product concept
d) Marketing concept
e) Advertising concept