As a partner in a software-developing firm you are going to, Marketing Management

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As a partner in a software-developing firm you are going to

Question: As a partner in a software-developing firm, you are going to review China and India to determine which market to enter first. How would you evaluate each market and its potential customers? Using the resources given throughout the lecture, which country would you recommend entering first and why?

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Marketing Management: As a partner in a software-developing firm you are going to

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