As a group you will develop a written marketing plan for


As a group you will develop a written marketing plan for the new product or service that you have been working on throughout the semester, your plan will consist of the following information:

1. Executive summary

2. Situation analysis

3. Market-product focus

4. Marketing program strategy and tactics (4Ps)

Follow the guidelines and suggestions in the book associated with the marketing plan for internal use.

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Marketing Management: As a group you will develop a written marketing plan for
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Anonymous user

4/5/2016 3:58:47 AM

Make an assessment that include your all written marketing plan as well new product or service As a group you will expand a written marketing plan for the new product or service which you have been working on throughout the semester, your plan will contain the subsequent information: 1. Executive summary 2. Situation analysis 3. Market-product focus 4. Marketing program tactic and tactics (4Ps) Follow the guidelines and proposals in the book connected through the marketing plan for internal employ.