Article-how much business do you want


Discuss the below:

Read the article How Much Business Do You Want and How Much Business Can You Actually Cope With? By Andrew Griffiths and response below:

1. What are the cautions about growth the author noted in the article?

2. The author uses "small business" as his example, but is this problem limited to a small firm? Why?

3. What examples did he share? Choose one of the examples and discuss specific lessons a marketer can learn from them.

4. What is a solution to the growth problem as a marketing manager?

5. What other considerations should a marketing manager have when planning a campaign that could result in massive growth?

6. Share any additional thoughts.

Request for Solution File

Ask an Expert for Answer!!
Business Management: Article-how much business do you want
Reference No:- TGS02057880

Expected delivery within 24 Hours