Applying economic concepts-principles and theory


Problem: On the night before the firm announces the expansion plan at a press conference, you are sitting in your home office reflecting on what you have learned about the process over the last several weeks. Articulate how macro- and microeconomics come into play in the context of firm decision-making in a global business.

- Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization.

- Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory.

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Microeconomics: Applying economic concepts-principles and theory
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