Apply the concept of the service flower


APPLY THE CONCEPT OF THE SERVICE FLOWER

a. Interview 10 customers to determine how well a service establishment is applying the service flower. You need to include verbatim quotes from your customers in the analysis.

b. Then identify areas of weakness and areas of strength, and provide recommendations for improving weaknesses.

c. Include your interview script in the appendix.

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Marketing Management: Apply the concept of the service flower
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