Analyzing the hypothetical advertisements


Assignment:

Analyze the following hypothetical advertisements. Decide whether you think each example contains an ethical problem. If you think there is an ethical problem, explain what it is. If you don't think there is an ethical problem, explain why

1. Television commercials for "Flying Man" action figures. The commercials, which run each Saturday morning during the "Flying Man" cartoon, show the toys flying, although small print on the screen states that they don't actually fly?

2. An advertisement for a dance studio, in a magazine for senior citizens. The ad highlights several benefits of dance lessons, including companionship, improved health, and relief from loneliness.

3. Beer commercials that air during prime time on a popular cable TV music video channel.

4. Television and print commercials for a bank that issues credit cards, advertising a 0% interest rate for the first 6 months. No mention is made of what happens to the interest rates after that time.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Analyzing the hypothetical advertisements
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