Assignment:
Part 1
· All e-Commerce software must provide a catalog display, shopping cart capabilities, and transaction processing. The convenience of these three functions is an obvious benefit to the customer. Based on your research in the e-Activity, compare and rate the ease of use of the catalog display and shopping cart function of each Website visited.
· Explain why the basic functions of e-Commerce software are not enough for larger companies and how the advanced functions overcome these limitations.
Part 2
· The goal of CRM is to understand each customer's specific needs and then customize a product or service to meet those needs. Explain how CRM software aids large companies in achieving this goal.
· Some companies create their own CRM software using outside consultants and their own IT staffs. Identify the advantages and disadvantages of going this route.