Analyzing computechs approach to strategic planning


Assignment:

Alex Parker is the quality director at CompuTech, Inc. His is a middle-management position. CompuTech's senior executives have announced that they intend to hire a strategic planning consultant to develop a plan for the company. Planning will begin in about 2 months. It will take place in the conference center of a local resort and will involve only executive-level managers and consultant. 

Parker has several ideas he would like to propose. In addition, he wants to make sure that quality is treated as a strategic issue during the planning process. Unfortunately, Parker and his fellow middle managers have not been invited to participate. They are locked out of the process.

  • What do you think of CompuTech's approach to strategic planning?
  • Would you change the process in any way? If so, how?
  • If the process remains as it is, how can Parker get his ideas included?

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Strategic Management: Analyzing computechs approach to strategic planning
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