Assignment:
Cohort segmentation is a method used to segment the market for the greatest strategic implications.
Find a healthcare related service, product, or organization on one of a multitude of social networking sites. Which cohort segmentation section is the service, product, or organization geared for on the site? Why would this type of marketing be successful?
Select one other cohort segmentation category. From a management perspective, what recommendations would you make to the marketing department to broaden the marketing efforts to include another cohort segmentation not currently being targeted.
Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format.