Analyze what direct marketing delivers and the impact on a, Marketing Management

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Analyze what direct marketing delivers and the impact on a

Identify an organization that does direct marketing. Prepare a 2-3 page paper describing and assessing its direct marketing sales effectiveness. What would you do differently, and why?

Assignment Checklist:

Analyze what direct marketing delivers and the impact on a target market.

Discuss different direct marketing media's and the impact across cultures.

Investigate how to measure results.

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Marketing Management: Analyze what direct marketing delivers and the impact on a

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Marketing Management: Analyze what direct marketing delivers and the impact on a

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