Discussion:
Q: Name an advantage and a disadvantage of being able to offer a globally standardized product. Analyze the marketing strategy of a product/company of your choice that you think is doing an excellent job on the global market. Explain their strategy and what makes them "excellent". Use of data would be a good way to support your thinking.
Your responses in the discussion board must be well written according to CSU-Global Guide to Writing and APA Requirements. The CSU-Global Library is a great place to find resources.