Analyze the competitive advantages


Homework

Address the following items, including Porter's five Cs analysis (i.e., customers, competitors, company, collaborators, and climate):

1. Describe the customers (current and potential).

2. Identify the product(s) and distribution systems.

3. Prepare an internal (controllable factors) and external (noncontrollable factors) environmental scan.

4. Analyze the competitive advantages.

5. Prepare a list of 3-5 opportunities for improvement using the SWOT process.

Read the following open-source article, which discusses the evaluation of organizational effectiveness:

o Evaluating Organizational Effectiveness, by W. A. Martz (2008).

Format your homework according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

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Marketing Management: Analyze the competitive advantages
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