Select an organization with which you are familiar that conducts both domestic and global marketing (A U.S. Company).
Write a 800 to 1,000-word paper in which you identify the environmental factors that affect global and domestic marketing decisions. Address the following as they relate to the organization's marketing decisions:
· Analyze the influence of global economic interdependence and the effect of trade practices and agreements.
· Examine the importance of demographics and physical infrastructure.
· Analyze the influence of cultural differences.
· Examine the importance of social responsibility and ethics versus legal obligations.
· Analyze the effect of political systems and the influence of international relations.
· Analyze the influence of the Foreign Corrupt Practices Act of 1977, and the influence of local, national, and international legislation.
· Explain the effect of technology.