Analyze how a firm handle crisis


Assignment:

Assume that you are the head of PR for a regional fastfood chain that specializes in fried chicken and fish. A customer has claimed that he became sick when he ate a fried roach that was in his chicken dinner at one of your restaurants. As the director of PR, what recommendations do you have for how the firm might handle this crisis?

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

Solution Preview :

Prepared by a verified Expert
Marketing Management: Analyze how a firm handle crisis
Reference No:- TGS01963870

Now Priced at $20 (50% Discount)

Recommended (98%)

Rated (4.3/5)