Analyze each companys history product services major


Assignment 2: You Are an Investment Analyst

Due Week 10 and worth 320 points

As the CFO of your corporation, you are in charge of preparing and analyzing financial statements that will be presented to potential investors and creditors. However, before you can present the financial statements to investors and creditors, you need to prepare the financial statements with supporting analysis. Select one (1) pair of the following companies to conduct your financial statement analysis.Pepsi versus Coca Cola, orAmazon versus eBay

Write an eight to ten (8-10) page paper in which you:

Analyze each company's history, product / services, major customers, major suppliers, and leadership, and provide a synopsis of each company.Identify three (3) profitability ratios that creditors may be interested in. Calculate the ratio for each company, and prepare a report to summarize your findings on the financial health of each company. Also, recommend to management the manner in which they can improve each of the three (3) ratios identified.Summarize at least two (2) news events (this may include mergers, acquisitions, or political issues) that occurred from 2012 to the present day, and analyze the impact that these events had on each company's financial statements. Indicate the primary way in which the merger, acquisition or political issues influence potential investors' and creditors' perception of both companies.Analyze each company's income statement over the past two (2) years, and determine which company outperformed the other. Suggest a way in which the lagging company can improve its income. Support your suggestion with a specific analysis.Analyze each company's balance sheet. Prepare a vertical analysis for each company, interpret the results, and write a financial report. Also, suggest the manner in which the company that is not performing well can improve its balance sheet in order for it to be attractive to potential investors.Use at least four (4) quality academic resources in this assignment.Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.Include a cover page containing the title of the assignment, the student's name, the professor's name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:Prepare and analyze financial statements including the balance sheet, income statement, and statement of cash flow according to GAAP and IFRS.Calculate financial ratios, interpret results, and draw conclusions.Use technology and information resources to research issues in financial accounting.Write clearly and concisely about financial accounting using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric.Clickhereto view the grading rubric.

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3/4/2016 1:25:40 AM

Suppose you are an Investment Analyst and you have to prepare and examine financial statements. Write a paper in 8 to 10 page in which you have to discuss the following questions: Q1. Examine each and every company's history, product or services, main customers, main suppliers and leadership. Provide a summary of each company. Q2. Recognize 3 profitability ratios which creditors might be interested in. Compute the ratio for each and every company and prepare a report to sum up your findings on the financial health of every company. Q3. Sum up at least 2 news events (that might comprise mergers, acquisitions and political issues) which occurred from year 2012 to the present day and examine the impact that such events had on every company's fiscal statements. Q4. Point out the primary way in which the merger, acquisition and political issues affect potential investors and creditors view of both companies.