In order to achieve the perfect social media strategy for our company, this report will highly the benefits of the use of social media and the possible improvement at our actual social media situation. The purpose of this report is to establish and discover the target market on our social media platform and separate the behaviour on each single platform. Therein, this report will reflect a study on Facebook, Instagram and Twitter. These social media platforms have their own respective usages but fundamentally allow users to connect, share information.
The results of this research show that the use of Facebook, Twitter and Instagram would offer many benefits for our company.
As a result of this assessment, the following recommendations involve changes to be made in the company:
• Analyze and target the right group of customer that use and are more often to seek information on our actual social media platforms.
• Develop each platform differently by using the strong sides of each platform and create a connection between each other.
• Establish the marketing trends of the market industries by doing further action on the company's competitors.
• Implantation of the customer services on every platform.
Attachment:- Assignment.rar