The general environment in which a firm exists is demographic, economic, global, political/legal, technological and sociocultural. Using the company Verizon wireless, apply the analytical techniques for monitoring the general environment.
Discuss one key trend from each of the categories from the General Environment segments that will likely have a significant impact on the industry in the next five years. Explain clearly why you think this trend will be important, in a sentence or two, with each of the six items.