I am trying to put together an analysis of the company AOL: how it was established and kept on growing. Then, what took place that made it decline. I would like to describe that decline which could have been due to poor management decisisons or just simply the overall market has changed.
Finally I would like to discuss if AOL was able to successfully manage the change and turn around. How did they do it and why? If it did not, I would like to give recommendation as the CEO of what needs to be done. Any help would be greatly appreciated.