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Analyse the appropriate marketing strategies to apply at

Analyse the appropriate marketing strategies to apply at each stage of the product life cycle.

Interpret the challenges a company faces in developing new products in today's global economy.

Describe the key factors, such as demographic, economic, natural, technological, political, and cultural developments, that affect marketing strategies.

Assess the major influences in current consumer and organizational buying decisions.

Interpret the challenges a company faces in developing new products in today's global economy.

Construct a strategic marketing plan.

Apply critical thinking skills to analyze business situations.

Discuss the opportunities provided by technology for businesses.

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