Question 1
An online seller of travel services that generates revenue by charging fees for its services is an example of a Choose one answer.
a. market maker.
b. transaction broker.
c. content disseminator.
d. viral marketer.
Question 2
The competitive advantages of a "pull" vehicle distribution process include each of the following except
Choose one answer.
a. improved customer satisfaction and better pricing.
b. large cost savings in finished vehicle inventory carrying costs.
c. better cash flow to the manufacturers.
d. creating a build-to-stock environment.
Question 3
Security for online bank transactions includes each of the following except
Choose one answer.
a. firewalls.
b. SSL encryption.
c. virtual biometrics.
d. digital certificates.
Question 4
A corporate-based acquisition site that uses reverse auctions, negotiations, group purchasing, or any other e-procurement method best defines
Choose one answer.
a. desktop procurement method.
b. buy-side e-marketplace.
c. intermediary.
d. aggregated catalog.
Question 5
Unplanned purchases of items needed quickly, often at non-prenegotiated higher prices, best defines
Choose one answer.
a. impulse purchases.
b. free market.
c. MRO purchasing.
d. maverick buying.
Question 6
Materials used in the production of a product best defines
Choose one answer.
a. indirect materials.
b. direct materials.
c. MRO materials.
d. production materials.
Question 7
The online delivery of information for purposes of education, training, or knowledge management best describes
Choose one answer.
a. edutainment.
b. e-learning.
c. mobile learning.
d. location-based learning.
Question 8
Which of the following provides learning to an employee while the work is being done?
Choose one answer.
a. decision support system
b. learning on-demand
c. FAQ system
d. information portal
Question 9
The three major elements of Caterpillar Inc.'s learning infrastructure include
Choose one answer.
a. governance.
b. a learning technology infrastructure.
c. an alignment strategy.
d. all of the above.
Question 10
The exclusive online publication of Stephen King's e-book Riding the Bullet
Choose one answer.
a. was a failure because the cost of the book was too high.
b. produced very few sales.
c. was an unqualified success and established electronic publishing as a legitimate competitor for traditional publishers.
d. was disrupted by hackers who breached security, then distributed free copies of the book.