Amazon has created three elements with how they are

Question

AmazonFresh

Read the article: "AmazonFresh is Jeff Bezos's Last Mile Quest for Total Retail Domination".

Amazon has created three elements with how they are approaching the consumer market: fulfillment centers, Amazon Prime, and Amazon Fresh. Analyze how Amazon has captured its consumer's desire for not only less expensive prices, but faster delivery, and how it has created programs that will satisfy these consumer demands. Determine if Amazon will succeed in its quest for same-day delivery, and justify your response.

Your paper must be a minimum of three to four pages (not including the title and reference pages) and be formatted according to APA style. You must use at least three scholarly sources from the University Library, one of which must be peer reviewed, in addition to the textbook.

Text Book>>Finch, J. (2012). Managerial marketing. San Diego, CA: Bridgepoint Education, Inc.

Answer 1

To complete this assignment, you have to read the article – ‘AmazonFresh is Jeff Bezos's Last Mile Quest for Total Retail Domination’. Amazon has formed three elements by means of how they are approaching the consumer market: fulfillment centers, Amazon Prime and Amazon Fresh. Examine how Amazon has captured its consumer's wish for not only less costly prices, however faster delivery, and how it has made programs that will satisfy such consumer demands. Find out if Amazon will succeed in its quest for same-day delivery and rationalize your response. The paper must meet up following requirements: a) The paper must have 3 to 4 pages not including cover and reference page. b) It must be formatted according to APA style.